BMW Concessionaires (HK) Ltd., BMW AG and Sime Darby Motor Group (“Company”) are committed to preserving the confidentiality of your personal data collected during the course of business according to the Personal Data (Privacy) Ordinance (“Ordinance”). The Company is also committed to providing you with the best customer experience possible. To this purpose, your personaldata collected during the course of business may be used for our direct marketing activities, including but not limited to:
(i)Company Newsletters (including eNewsletters);
(ii)Updates on new products and used cars, purchase and car valuation services;
(iii)Updates on car launches, test drives, designated customer gatherings and any other lifestyle events;
(iv)Updates on financial services and insurance;
(v)Updates about discounts, loyalty, privilege, holiday and birthday greetings, co-branding and gifts for product purchases;
(vi)Other services and products offered by the Company’s affiliated partners;
(vii)Market research related to products and services;
(viii)Updates or information from Sime Darby Motor Group CRM;
(ix)Conduct survey to better understand your needs to improve and enhance our service to you, and also design and develop new services for you;
(x)Updates on warranty and maintenance information and aftersales programmes and purchases;*
(xi)Recall notices or directives issued by the manufacturer or Hong Kong Transport Department;*
(xii)Compliance with obligations or arrangements for sharing data and information within the Sime Darby Motor Group and/or for group-wide programmesin compliance with sanctions or prevention or detection of money laundering or other unlawful activities adverse to the interests of Company and Sime Darby Motor Group;*
(xiii)Any other purposes related to the above.
(Please note the fields marked with an asterisk (*) are mandatory.)
If in future you do not want the Company to use your data for direct marketing, you may at any time write to Customer Relations Dept., BMW Concessionaires (HK) Ltd., 2/F, BMW House, 163 Matauwei Road, Kowloon. You have the right torequest for access or correction of your personal data information held by us. We shall charge you a reasonable fee to offset the administrative and actual costs incurred in complying with your data access request. If you wish to access or correct any information, please write to Customer Relations Dept., BMW Concessionaires (HK) Ltd., 2/F, BMW House, 163 Matauwei Road, Kowloon.